The Inboundish Campaign Brief Template is a structured, easy-to-use Word document designed to help marketing teams plan and align on campaign goals, messaging, channels, and performance metrics. Tailored for digital marketing professionals, agencies, and in-house teams, this template ensures every key detail is captured before execution begins.
✅ What’s Inside:
Campaign Name & Objective: Clearly define the purpose and goals.
Target Audience: Identify who you’re trying to reach.
Key Messaging & Channels: Align your communications with your distribution strategy.
Budget & Timeline: Set expectations for cost and delivery milestones.
Creative Requirements & Team Roles: Ensure all assets and responsibilities are clearly outlined.
Success Metrics: Know how you’ll measure the campaign’s effectiveness.
🎯 Why Use This Template?
Saves time by organizing your campaign structure
Enhances team collaboration and communication
Provides clarity for stakeholders and contributors
Ensures alignment across creative, strategy, and analytics